Your logo may be small, but it is the foundation of your company or organisation's brand and probably one of the first things your clients see. Designing a logo carries a lot of responsibility and a great logo takes time. The process includes researching the business (it's offering, it's audience and it's competitors) developing initial ideas – many more will be discarded than those that are presented and revisions to fine tune until a final version is agreed. PMHA Logo Case Study: We used VIVIDesigner to design the logo for the PMHA (Paediatric Mental Health Association). We wanted something bold, modern but with a link to looking after children.
VIVIDesigner came up with several beautiful designs to chose from and it was difficult to choose. The design the Exec Committee chose has been great for websites, letterheads, twitter accounts, certificates and we recently used it for the first time on lanyards for our annual conference.
Thanks VIVIDesigner!
Dr Emma Blake, Vice Chair PMHA
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AuthorCharlotte Sampson is The VIVIDesigner. A freelance graphic designer with a broad range of experience in creating attention grabbing brand, print and web solutions. Archives
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